© 1997 Century 21 Real Estate Corporation.
© and SM - trademark and
servicemark of Century 21 Real Estate Corporation. Equal
Housing Opportunity. 
"Average A Home A Minute" represents an average based upon all
homes bought or sold through CENTURY 21 Franchisees during 1996.
1998 Nationwide Survey of Homeowners. This survey included 1,000 telephone
interviews with a random sample of homeowners from across the USA and was conducted during
February 2-11 1998 by Wirthlin Worldwide, a leading survey research organization.
The nationwide results from this survey have a 95% confidence interval of +/-
3.1%. The comparisons between CENTURY 21 and specific competitors were asked of
randomly selected nationwide sub-samples of approximately 600 homeowners; the questions
about the importance of specific services were asked of approximately 325
homeowners.
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